OATS POHA(SNACK/LUNCH)

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Hello everyone!

How is everyone doing. It is the end of the first month of this new year.

How has it been for you guys? Any new changes or back to old comfortable me.

Me? Im hanging in between. There are days of positivity and energy and action.There are also days of serious procrastination, laziness and crankiness. Well sue me, I’m human. I got 50 shades of every emotion! 😀

Republic Day of India just happened. One of the days to be really proud and amazed at my country and roots and what it has to offer. Different states have different varieties of food. We have all experienced Indian Moghlai and Indian Punjabi cuisines, through dishes such as Chicken Tikka , Biryani , Samosas etc.

So I bring to you today a specialty from the Maharashtrian region, it is called OATS POHA.It is very  light, completely satisfying and might I add extremely delicious. Back in India, people eat it as a savoury breakfast.

So here we go.

TIME: 30 mins.

Serves 2-3 ppl.

INGREDIENTS:

1 1/2 cup Quaker Oats

Coconut Oil for cooking

1 tsp Mustard Seeds

1 Red Onion-chopped

1/4 cup Red Onion-chopped to use as toppings(Optional)

2 Green Chilies-chopped

1/2 cup Fresh Curry Leaves

A pinch of Asafoetida

1 big tsp of Dried Mango Powder(Amchur Powder)

1/2 tsp Dried Coriander Powder

1/4 cup Unsalted Peanuts-crushed

Juice of 1 lemon-to add before serving

Salt (optional)

Fresh chopped coriander for garnish (optional)

HOW TO PREPARE:

Take a non-stick pan. Add in the oil and on medium heat add in the mustard seeds and let them crackle. Add in the asafoetida and mix.

Add in the onions and cook them until light pink in color.

Next add in the chilies and curry leaves.

Add in the oats and the mango powder and coriander powder and salt. Mix well.

Add in the crushed peanuts and give it a mix. Take the pan off the heat, let it cool.

Just before serving, add in the lemon juice and chopped coriander. Mix and Enjoy.

Tip- you can roast the oats if you like, before adding them to the pan.

Take the Oats Poha for a light lunch or even as tiffin treats for the little one. It is a great pick for travel, as it is delicious and without the mess. Add it to your quirky adult lunch boxes and you are ready to go.

Share your love 🙂 ❤

P.S.-Credit for second image-https://www.alibaba.com/showroom/quaker-oats.html

 

 

CHUNKY LEMONADE (Beverage)

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Hello folks.

Hope you are enjoying your holidays and the last few days of 2016. When I look back at this year, its been crazy for me. Mentally, emotionally,financially, physically challenging to say the least. It has been the end of a lot of things for me, that’s for sure i.e end of giving way too much love to people who don’t deserve it or value it.

2017 will be the start of many new things, such as directing the love towards myself, valuing myself, learning to respect myself in every form. I know it doesn’t happen in just a day, but its a promise, lifelong promise to yourself.To keep working at yourself, for yourself.

All in all, I would say it has been a sweet and sour year for everybody.

Inspired from that sweet & sour feeling, is our last post of 2016, CHUNKY LEMONADE Yay!

It is this amazing refreshing drink, it first hits you on the sweet spots of your taste buds, then Bam! hits you with its zingy sourness. It is like eating candy only healthy and doesn’t give you a sugar high 😀

So let’s get started.

TIME TO PREPARE:

10 to 15 mins.

Makes 1 Jug.

INGREDIENTS:

1 cup fresh berries (strawberries,blueberries,blackberries)

2 big tbsp Honey

2 big yellow Lemons

1/2 tsp Dried Mint

4 cups of Water

Jug

HOW TO PREPARE:

Wash and squeeze out the juice of the lemons. Be careful about the seeds.

Roughly chop/mash the berries with a fork.

In a jug, add in the lemon juice, the mint and the water. Mix well.

Add in the honey and ice cubes. Adjust taste according to preference. Add more water if needed.

Keep chilled in the fridge. Just before serving, throw in the berries.Smoothly mix and serve.

It is a great party pleaser, great for a morning routine drink or just to give you a wake-up buzz during those lethargic afternoons. Take it with you in those pretty to-go bottles with the attached straw.You can discreetly show-off your awesome new drink 😉

Enjoy.

P.S:

HAPPY NEW YEAR. HAPPY 2017 RESIDENTS OF PLANET EARTH.May this year be filled with positive thoughts and awesome experiences 🙂 😀

Share your love ❤ 🙂

 

VOLKSWAGEN AUTO AD

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They say a picture is worth a 1000 words. Well for our AD post of the week, it does seem to be the case.

Hello Mi Compadres! I am talking about the advertisement by Volkswagen that I came across online. It could be a print advertisement, not sure about it, but I was amazed by it therefore it has made its appearance here on our blog 🙂

This AD according to me is one of those few simple but beautiful ads. This is truly that big ‘AHA’ idea that just magically appears after the brainstorming sessions are over. Simple but powerful and hard-hitting.

When the reader sees it, the eyes immediately go on the image. Power-packed and strong to say the least. A young couple/friends/siblings or even colleagues in the car dead or severely injured. Then you see the hand of the man as though holding a camera/selfie stick. You can see a car upside down in the background.  So automatically, a visual of the car crash is created in your mind and you can almost see/experience what must have happened. It gives the viewer jitters as suddenly it feels real and relatable. The copy below the image,’ Don’t selfie and drive.’ Just seals the deal.

The whole concept of a selfie has taken the world up by storm. At first it was a fun and cute concept, enjoyed by the self-lovers (as I call them), photography enthusiasts and people wanting to take entertaining pictures with friends and family.

As all things quirky and fun, there are users and there are abusers. Soon this almost narcissistic technique of taking innocent images was getting abused. People started taking selfies with and at the most inhumane and preposterous of situations.

Humans have started to risk their lives and lives of others, for a selfie, i.e. falling from buildings, doing adventurous stunts, sitting next to cheetahs and tigers, in between plane and car crashes, next to dead bodies of loved ones, it’s insane and ridiculous, you get it 😛

Keeping that in mind Volkswagen’s AD does full justice to the, (I can’t believe we are at that point in life) Anti-selfie campaign. It is amazing to see how it has moved from a quirky harmless concept to a dangerous and threatening one. I love how VW has elegantly addressed the problem through their AD messages.

I haven’t seen many brands talk about or campaign about anti-selfie or shall I say selfie-safety, so this AD seemed to be spot-on. Hard-hitting imagery, simple precise copy and brand logo, is all that is needed for a compelling AD from das brand (Das Auto, Das brand-get it 😀 )

If you guys know about other selfie campaigns and how have brands leveraged in on it, share thy ideas. Would love to know more about them or if you have any other ideas then, share thy creativity 🙂

P.S.- Lets not take a selfie and drive 😉

TITAN RAGA WATCHES

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Here is the link for the TVC AD: https://www.youtube.com/watch?v=iS1A5rBAvjg&index=1&list=LLJttaLl7mptifAMDY6fmgGA

Hey everyone. Top of the afternoon to you!

It has been some time since I shared my favorite Ads with you guys on this blog. I was searching for an AD truly beautiful and strong in its message. Then I had my big ‘AHA’ moment 🙂

So our AD post of the week is about TITAN RAGA WATCHES. This is a Television (TVC)advertisement that was aired last year but on Indian Hindi channels.It aired during prime time shows on popular Indian TV channels. It featured the then brand ambassador for the brand, Katrina Kaif, Bollywood film heroine/actress, apparently it is another Bollywood actress now as the brand ambassador.

There have been many Ads before this by Titan Raga, though this one really caught my eyes and ears. This particular Raga brand is called the Garden of Eden Collection.

The story line of the TVC goes like this, Katrina Kaif is getting ready for a special event. There is a lot of hustle and bustle going on around her, as her friends and family(could be sisters) are around her, helping her get ready. Everyone looks beautiful in their Indian traditional clothes. Guests/relatives are coming around Katrina to talk to her, greet/congratulate her as it is her engagement party or wedding reception.

In the midst of all of this, she thinks to her self (but is indirectly talking to the target audience) the reasons why a person shouldn’t get married. I wouldn’t just limit these reasons to only being typically Indian, I think they apply to every single woman on planet earth.

The reasons to not get married she says are: just because your friends are getting married, or because you are tired of aunties’ questions(relatives/XYZ people questioning you or putting pressure on you to get married), or because you feel alone on Valentines Day, because your younger sister is also waiting in line to get married, or you would just get some company when you are old, or just because when will it be a good time to be a mother then , or because your ex-boyfriend is getting married.

The climax of the TVC is when she says,’When is the right time to get married? When you find someone who deserves your time. Titan Raga, a new relationship with yourself.’ In this scene, she applies the traditional bridal bindi on her forehead with a certain surety and confidence, suggesting she is empowered and happy in her choice.

This according to me is a beautiful, awe-inspiring, truly empowering ending to a really meaningful AD. To me this is beautiful story-telling. All your doubts, fears, anxieties answered and leaving you with a confident smile on your face and a brand new thinking of SELF-LOVE.

Love and respect yourself and your time by not Settling for Less than what you Deserve. For every woman out there seeking love and companionship, this AD is for you. Let go of whoever does not deserve a single minute of your precious time.

Titan Raga, an established brand of watches across India, conveys their beautiful messages  I.e-‘Beauty is precious so is time‘, ‘you are one of a kind‘, ‘Build a long-term relationship with yourself first‘, ‘one size does not fit all‘, through their product as well. The watch at the end of the AD is very unique, beautiful and elegant in its design. Butterflies,flowers with precious stones.

If you think about it, butterflies are generally associated with strength, change, hope and beauty. So you are looking at single, strong, independent educated women wearing Titan Raga to regain back their confidence in their choices in life and love. As a member of the target audience, this AD makes me believe in myself and my choices again. So when I would like to buy something for myself, that would make me happy, I would love to buy a Titan Raga as it makes me feel empowered and beautiful (Call to action).

So these are my thoughts, I wish more products and services have thought-provoking messages in their marketing material that really connects with the target audience and makes us brand loyal to them, rather than limit it to occasional buys only.

Do share your thoughts about such kinds of Advertisements or you have something different, I would love to know. Share your creativity.

Share your ideas.

🙂

BABY LETTUCE WRAPS

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Hey everybody! Happy Halloween!

I have never celebrated it, though I would love to someday. Till then cheers to some trick or treating happening around the world 😀

Hope everyone is doing great.

So todays’ food post is our BABY LETTUCE WRAPS. It is this incredibly healthy and extremely delicious finger food or party food as they call it 😉 . Considering it is still summer, here in Dubai, it is  a light and refreshing appetizer. Did I mention that it is also really easy to make ? Well.. Yeah it is! 🙂 So let us begin.

Serves 1( 5 pieces)

TIME: 10 mins.

INGREDIENTS:

Green Lettuce: washed and cut to 1 1/2 inch pieces

1/4 cup Red Kidney Beans: (you can use the ones available in tins, you just need to wash them thoroughly)

1/4 cup Broccoli: cut into tiny florets

1/2 cup Tandoori sauce

Salt (optional)

Ingredients for Tandoori sauce:

1 big tsp Ginger:finely chopped

1 big tsp Garlic: finely crushed and chopped

1 tbsp Lemon Juice

1 tsp Red Chili Powder

1 cup Fresh Yoghurt: well beaten to remove any lumps

3 tsp Tandoori Masala Powder: (you should have this as a staple in your kitchen as you can make many dishes with this, i.e fish, vegetables, meat etc.)

Salt (optional)

HOW TO PREPARE:

Take a big bowl, mix in all the ingredients of the tandoori sauce. Adjust flavors according to taste buds. Add in the red kidney beans and mix.

Take a serving plate, place the crisp lettuce leaves on it.

At the time of serving, take a spoon of the tandoori mix with beans and add to the lettuce. Do it for the rest of the lettuce leaves.

Garnish the broccoli florets on the baby lettuce wraps.

Serve.Enjoy.

Share with your family and friends. Great for snacking on something refreshing and crunchy!

Share your love.

🙂

 

 

 

WHITE GARBANZO SALAD(Lunch/Dinner)

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Everybody! How art thou?

Hope everyone is doing amazing in their lives.I am just boiling away in the heat right now :P. As it is really hot in Dubai,standing in the hot kitchen,deciding what to eat is the last thing I want to do or if I could just sit in the freezer with decadent chocolate ice cream keeping me company. This dilemma has led me to make the food post of the week, White Garbanzo Salad.

Nutritious, light on the body and  ridiculously easy to prepare, I mean I am talking about wash wash, toss toss and eat eat!That simple, here we go.

Serves 2

TIME TO PREPARE:10-15 mins.

INGREDIENTS:

2 cups White Garbanzo Beans-boiled

(Tip: Pre-boil beans (any kind) and keep them in the fridge, they always come in handy, when you can’t decide what to eat)

1 cup Spring Onions-greens and whites washed and chopped

1 cup Black Olives-sliced

1 Cucumber-chopped

4 Lettuce leaves-roughly chopped

1 big tsp Dried Oregano

1/4 cup Lime Juice

Salt (optional)

HOW TO PREPARE:

Take a big bowl. Add in all the ingredients.

Mix well and Serve.

Great for summer lunches/dinners. Packet it for work/picnics/at home cozy dinners.Share it with your friends and family.

Share your love.

🙂

 

DAL CHAAT(Snack)

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Hello World.

Today’s post is going to banish your Monday blues away!

I love spicy food.Period.Being an Indian and eating spicy food since childhood does have something to do with it  🙂 and you also know my love for snacks.So food such as CHAAT my friends is the perfect mixture of them both.

Chaat is a MAGICAL blend of savory, tangy,sweet,spicy flavors bursting in your mouth and just waking you up with happiness and energy.

However, the chaat available in restaurants/food stalls/street vendors is filled with excess salt and excess carbs and mind you is also expensive if you, like me,have regular cravings of it.

Which leads us to my DAL CHAAT, a crazy, yummy snack filled with nutrition and pure deliciousness.

Serves 2

TIME:20 mins

INGREDIENTS:

1 cup Haldirams Chana Dal (You can use any brand you like or which is available to you)

1 cup Corn-boiled

1 cup Pomegranate (richer color is always better)

3/4 cup Onions-chopped in long slices

3 Lettuce leaves-chopped in bite sized chunks

2 tbsp Lemon juice

1 1/2 tsp Chaat Masala(available at Indian stores or online markets)

1 Green Chili-chopped(Optional)

2 tbsp Fresh Coriander/Cilantro for garnish

Salt (optional, as the chana dal already has salt in it, so it balances the rest of the dish)

HOW TO PREPARE:

Take a big deep bowl, add in the chana dal, corn, pomegranate, onions.

Just before serving, add in the rest of the ingredients.Mix and serve.

Enjoy your snack just as it is or something to munch on just before your evening tea.

You can also pack it to go for summer picnics with your loved ones or even for quick lunches.

Share your love.

🙂

 

 

 

 

Source credit-http://www.itadka.com/haldiram-chana-dal-200g.html